Public speakers have a mastery of communicating via speech. Writers have a mastery with written text. Our team have mastered the art of communicating ideas via stunning visuals.
Beyond the visuals and a trained set of eyes on attention to detail, we approach projects with common sense and leverage our expertise as marketers, developers and sometimes end users ourselves.
What this means is we are obsessed with creating flawless designs that make logical sense and that delivers on business or marketing outcomes.
Whether you are looking to drive more conversions, sell products online or showcase your portfolio of work or products, our team’s got your back.
Your first impression may be your last impression. Our team of web, graphics and UX designers helps keep your customers hooked on your website.
Designed with the end user in mind, we ensure your website is intuitive to use and responsive across mobile. We also leverage expertise and SEO website best practices in our design process.
Take a deep breath and relax knowing your project is backed by a robust and proven process.
Our approach is like peeling an onion. We begin with asking why and really getting to know the company and the brief better before recommending a tech stack or strategy. What are you really trying to achieve? What are the root problems?
Measure twice, cut once. Before designing and development. We consider how the end user will interact with your website or web application, how future proof it is to changes, how internal teams will manage it after delivery and much more.
Our method is we first wireframe, design and organise content for two pages or screens of the project and then sending it you for review. This is to ensure all of us are on the same page on layout, content length and look and feel.
Next is low-fidelity wireframes for the rest of the project followed by content. Wireframe to us is less about design and more about strategic, critical and marketing thinking such as how to maximise conversions (Conversion Rate Optimisation).
Once we have the content and wireframes, this is where the magic happens. We push the boundaries by combining graphic design, image manipulation, creativiy and animation to bring out the best of each and every page to achieve that “WOW”.
If you have a LIVE site website, we can complete development on a staging/test site so it does not interrupt the main site. Post development, we go through an extensive 3-Stage quality assurance and testing process before deploying LIVE.
We use Figma for all web based designs and supplement that with Photoshop and Illustrator if a certain image needs manipulation to better fit the text or if we think we need to create vectors to fit the design.
We do development on WordPress or use custom code if the project is a web app project. We do have copywriters on board for content, however, this largely depends on whether we are familiar with the industry or product/services. If you or your team were to cover the content, we will provide a general direction of what text to include on each page and the recommended page length.
Let’s talk about design and UX separately.
Content and substance matters, but first impression plays a large part too. Without a solid first impression, it’s likely your customers wouldn’t even spend the time to read your content or learn about your company’s differences. It’s likely they will move on to the next solution because there are so many. Great design helps your website secure those extra seconds or minutes from your leads and this extra time combined with quality content and substance may be what you need to get them across the line.
UX applies more to the user’s experience and how they are interacting with your company on the web more than how they think it looks visually. Great UX makes it easier and comfortable for the customers to use your product. This reduce friction makes your company more memorable, increase repeat usage, loyalty and ultimately conversions.
For every project we do low-fidelity and high-fidelity wireframes. If the project requires prototyping, we can cover it. Generally for simple website projects, we do not prototype to help you save time and cost.
Yes, we currently support many marketing teams on brand side with their design and/or development while they manage content and communications with management.
Flair for design, attention to detail and our strict customer research process are obvious. However, one of the key reasons clients love working with us is for the way that we work. Our clients always tell us how impressed they are with our ability to read between the lines of the brief, improvise and help them make decisions on the project. This means less time commitment from them, less headaches, and they feel comfortable leaning on us to handle the project where they sit in a review position.
We may find the solution to the problem that’s been on your mind for months in a 10 minute call. In the scenario where we may not be a good fit, we will tell it to you straight and early because we respect your time.